Author Details

Omar, Nor Asiah

  • Vol 33 (2011) - RESEARCH ARTICLES
    An Investigation of International and Domestic Tourists' Satisfaction in Heritage Context: Implications for Destination Marketing
    Abstract  PDF
  • Vol 39 (2013) - RESEARCH ARTICLES
    Meneliti Kesan Tanggungjawab Sosial Korporat dan Imej terhadap Kesetiaan Pelanggan dalam kalangan Pembeli Barangan Runcit
    Abstract  PDF
  • Vol 41 (2014) - RESEARCH ARTICLES
    Perceptions on Renewable Energy Use in Malaysia: Mediating Role of Attitude
    Abstract  PDF
  • Vol 43 (2015) - RESEARCH ARTICLES
    Assessing the Effect of Loyalty Program Benefits in Satisfaction-Loyalty Relationship: Evidence from Malaysia
    Abstract  PDF
  • Vol 44 (2015) - RESEARCH ARTICLES
    The Effect of Customer-Brand Relationship Investments on Customer Engagement: An Imperative for Sustained Competitiveness
    Abstract  PDF
  • Vol 45 (2015) - RESEARCH ARTICLES
    The Effect of Entrepreneurial Orientation Dimensions on Takaful Agency’s Business Performance in Malaysia
    Abstract  PDF
  • Vol 52 (2018) - RESEARCH ARTICLES
    Corporate Social Responsibility and Market Orientation: An Integrated Approach towards Organizational Performance
    Abstract  PDF
  • Vol 51 (2017) - RESEARCH ARTICLES
    Consumer Retaliation to Halal Violation Incidents: The Mediating Role of Trust Recovery
    Abstract  PDF
  • Vol 53 (2018) - RESEARCH ARTICLES
    Consumer-Based Brand Equity: Relationship between Country of Origin and Brand Equity Dimension
    Abstract  PDF
  • Vol 54 (2018) - RESEARCH ARTICLES
    The Impact of Customer Value Co-Creation and Relationship Quality on Relationship Equity: Personality Traits as a Moderator
    Abstract  PDF