Pandemik COVID-19 memberi kesan terhadap kelangsungan organisasi di mana sesetengah organisasi terpaksa menghentikan operasi perniagaan dan mengalami kerugian sehingga terpaksa melakukan pengurangan tenaga kerja. Prestasi organisasi dan keuntungan syarikat juga turut terjejas akibat pandemik COVID-19. Antara sektor yang terjejas adalah sektor pelancongan seperti industri perhotelan di Malaysia. Industri tersebut terpaksa menutup atau menghentikan operasi organisasi ketika Perintah Kawalan Pergerakan (PKP). Berdasarkan senario semasa, kertas kerja ini  mengetengahkan Strategi Pemulihan semasa Perintah Kawalan Pergerakan (PKP). Kajian ini menggunakan pendekatan kualitatif dengan menemu-bual dua (2) orang Pengurus Sumber Manusia dalam industri perhotelan di sekitar Kota Kinabalu, Sabah. Hasil kajian mendapati bahawa Strategi Pemulihan adalah strategi yang berkesan, bagi menstabilkan semula prestasi organisasi demi kelangsungan organisasi. Antara langkah-langkah yang diambil oleh organisasi adalah dengan melaksanakan Strategi Pemulihan (Turnaround strategy) iaitu pengurangan aset, penjimatan kos dan penjanaan hasil. Tindakan ini memberi kesan terhadap prestasi organisasi yang dinilai dari aspek  komunikasi, produktiviti dan kepimpinan dalam organisasi. Kajian lepas oleh (Mann dan Byun, 2017) dan (Santana et al., 2017) menyatakan Strategi Pemulihan adalah berkesan untuk mengekalkan kelangsungan organisasi semasa pandemik COVID-19. Dapatan awal ini memerlukan penelitian aspek teoritikal, bagi melihat bagaimana hala tuju organisasi dalam mengamalkan Strategi Pemulihan, pengurangan tenaga kerja dan impaknya terhadap prestasi sesebuah organisasi semasa berhadapan dengan krisis pandemik COVID-19.

Kata kunci: strategi pemulihan, prestasi organisasi, pandemik COVID-19, industri perhotelan

Abstract: The COVID-19 pandemic has caused impact on the survivability and performance of organizations. Some organizations were forced to stop their daily business operations and suffer losses to the point of having to reduce their workforce. Organizational performance and organisational profit was also affected by the COVID-19 pandemic. Among the affected sectors in Malaysia is the tourism sector such as the hotel industry. Based on the current scenario, this paper highlights the organization's strategy in maintaining the survivability of the organization during the Movement Control Order MCO. This study uses a qualitative approach by interviewing two (2) Human Resource Managers in the hospitality industry at Kota Kinabalu, Sabah. The results of this study shows that the Turnaround Strategy is an effective strategy, in re-stabilize the performance of the organization for the sake of its survivability. Among the measures taken by the organization is by implementing the Turnaround Strategy which consists of three (3) dimensions such as asset reduction, cost savings and revenue generation. The organization's actions effect the organization’s performance from the aspects of communication, productivity and leadership in the organization.  Previous  studies by Mann & Byun (2017) and Santana et al. (2017) stated that Turnaround Strategies are effective in maintaining organizational survivability during the COVID-19 pandemic. This preliminary research requires theoretical aspects in perceiving the extent of the organization's direction in adopting the Turnaround Strategy, workforce reduction and its relationship with performance in an organization when dealing with the COVID-19 pandemic crisis.

Keywords: turnaround strategies, organizational performance, pandemic COVID-19, hospitality industry

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