Abd. Rahim, Mohd. Helmi

• Vol 11 (1995) - Articles
  From Transaction Marketing to Relationship Marketing: Profiling Activities throughout the Customer Relationship Life Cycle of Top Advertising Agencies
  Abstract  PDF
• Vol 12 (1996) - Articles
  Perkembangan Industri Pengiklanan di Malaysia: Satu Tafsiran Sejarah Pengiklanan
  Abstract  PDF
• Vol 1314 (1997) - Articles
  Mengenal pasti masalah konflik Bahagian Kreatif dan Bahagian Pengurusan Akaun Agensi-agensi Periklanan di Malaysia: Perspektif Personel Bahagian Kreatif
  Abstract  PDF
• Vol 15 (1999) - Articles
  Mengesahkan Teori Taktik Konflik dalam Keluarga dan Keganasan Hubungan Suami Isteri: Suatu Perbandingan Antara Budaya
  Abstract  PDF
• Vol 17 (2001) - Articles
  Internet Advertising: Problems and Prospects in Malaysia
  Abstract  PDF
• Vol 16 (2000) - Articles
  Children and Advertising: A Critical Review
  Abstract