Ngcobo, Sandiso, Department of Communication Faculty of Management Sciences Mangosuthu University of Technology Durban
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Vol 23, No 1 (2026) - Article
Deceptive Advertising: Investigating How Fast-Moving Consumer Goods Use Puffery and Manipulation in TV Commercials
Abstract PDF
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eISSN 1823-884x
Faculty of Social Sciences & Humanities
Universiti Kebangsaan Malaysia
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